When you don’t want your catalog printing budget to go overboard, here are a few suggestions from printing companies themselves to help you on your next catalog printing job: One way to save on your printing costs is to keep your catalog paper to the standard size. Often, the standard measurement is 8-3/8” x 10-7/8” (width and length respectively). By considering your printer’s accepted page size, you will have less paper wastage, as well as minimal adjustments made, if not total elimination. All of which results to a lower catalog printing costs. And if your
catalog printing company has a standard paper size, it’s also more likely that they have house paper available that they keep for regular catalog printing jobs. Don’t be afraid to ask. Most often than not, the paper they store has quality and costs much less than your regular paper merchandiser. Keeping your page count at an even number would likewise give you less expense for your catalog printing. Catalog printing companies usually print a group of pages in one pass on the press. This is called a signature in catalog printing lingo. Most often, an increment of 16 pages is applied for every press run. For larger presses, they usually have 32 prints or more. To economize, your page count should be printed in increments of even signatures. If this is not possible, the next best thing would be in half signatures. Finally, most catalog printing business owners suggest that before you give them your final catalog print files, make sure that all your design and text copy are proofread and are devoid of any errors. It will save you money because you don’t need to pay additional charges for corrections, such as hourly labor costs and other material costs needed to make the necessary adjustments to your catalog pages.
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